Things to Consider before Starting a VoIP Calling Card Business

 The calling card business is one of the most lucrative businesses in the VoIP industry for VoIP service providers. All different types of consumers, from students to business travelers, foreigners, etc. use VoIP calling cards. This VoIP system reduces the calling cost, especially for international calling, 30% to 80% lower compared to traditional calling. Some people think just the class 5 Softswitch software is efficient to run a calling card business, but there are multiple other things that you must consider.

Top things to consider before starting a VoIP calling card business:

1. Business model 

Calling cards are available in different types:

1. PINless and Pin authenticated and

2. Flat fee, Prepaid, and postpaid

With the right software, you can run a business with all models. But, if you are just getting started, it is better to focus on one type of calling card business. You will also need to define the customer persona. 

2. Required software

You will need some VoIP solutions to become a calling card service provider:

• Class 5 Softswitch Software

• Calling card solution

• VoIP billing software

The VoIP Softswitch providers usually offer all of these solutions. You can also look for different VoIP providers for each of these systems. You will need to integrate all three solutions to work in a harmony. Thus, it is advisable to get a calling card and VoIP billing solution from the same provider that offers the class 5 Softswitch software.

3. Required hardware

Along with the VoIP solution, you will also need the right hardware to function your VoIP calling card business. You will need

• Server to host class 5 Softswitch software, VoIP billing solution, and calling card system

• Stable internet connection to run operations

• A computer or laptop to use the GUI of VoIP solutions to run a VoIP business

• Printer to print calling cards

4. International calling routes

The calling card VoIP service providers also need VoIP routes to provide international calling. You can partner with a reliable international VoIP wholesale provider. Alternatively, you can buy routes from any or multiple wholesale VoIP service providers. 

5. Growth model

Calling card business can expand its business reach in all geographical targets. However, it is advisable to start with a niche. For example, use the class 5 Softswitch software integrated with a calling card and VoIP billing software to run VoIP business in Africa in the first phase. Once your business is established or starts making a profit, buy VoIP routes to run a business in Asian countries. Gradually, keep adding more countries to the list.

You will also need to combat the competition in your target countries. There are already many business VoIP providers that have been catering to customers by calling card VoIP service. To bypass competition, you will not only need to have the best infrastructure, but you will also need to have the right marketing plan. You can create referrals to expand your business. You can take advantage of marketing your business using in-person marketing or digital marketing.

This is how you can define your growth strategy by keeping a holistic approach in mind.

Conclusion

It is not that challenging to start a VoIP calling card business if you partner with the right VoIP Softswitch provider, hardware provider, and international VoIP wholesale provider. You can also choose to have multiple providers, but having some providers rather than many can result in easier vendor management. You will also need to have a precise growth strategy and business approach to assure your business success. To make sure you move in the right direction while getting started with your VoIP calling card business, you need to keep five things explained in this article in mind.